Nasty C asserts himself as one of the most influential artists in contemporary hip-hop with  ‘I Love It Here’
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Nasty C asserts himself as one of the most influential artists in contemporary hip-hop with  ‘I Love It Here’


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South African hip-hop superstar Nasty C has just released his highly awaited new album “I Love It Here” via Def Jam Recordings. With nineteen tracks covering a wide range of topics, this opus signals that the young rap phenom is set to shine brighter than ever before. At a time when artists have had to rely of virtual releases to reach their fans, Nasty C has successfully managed to create a dynamic and expansive album that showcases the artist’s vibrant energy and distinctive perspective.

The lead single “Endless” is an energetic and vibrant track that has already garnered massive global attention. Coupled with the accompanying music video, the single has racked up over 320K Spotify streams and 200K YouTube views, as well as generating widespread acclaim. The track epitomizes Nasty C’s signature sound, melding a funky bassline and a head-nodding beat with mesmerizing flows. In the music video, Nasty C is seen rapping adeptly with captivating images of the sea intercut throughout.

Having already generated buzz with the recent single “Prosper In Peace” [with Benny The Butcher], and the success of previous singles like “No More”, Nasty C has maintained his popularity and continues to solid

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